I just received this beauty in the mail after ordering on their Black Friday sale (still on, plus free shipping–link below!) in my search for the perfect purple liner. Shipping takes so long when you’re this excited!
I ordered the color Retrograde, a dark, shimmery indigo shade. It came in a colorful little box (pictured above). The weird thing is that it opens on what I thought would be the “cap” side–i.e. the smaller one without writing–and apparently this is the liquid-containing side, which did make me feel a bit cheated compared to the nice long size of the pen (-1). But what can you do, it’s Urban Decay.
Anyway, onto the performance. You will notice right away that the tip is extremely thin–much thinner than Lancome’s Artliner or really any liner I use. I’m not sure about whether or not I like this yet, but at least you know that it will be easy to draw a fine line (+1). You can also see that it is a satisfyingly dark, sparkly color that is, in my opinion, finally a neutral purple (+1).
I first messed around with it a little bit by drawing on my hand. The pattern above is entirely on one go of a tiny amount of liquid, which is why it slightly fades off on the right, but let’s take a minute to appreciate the thinness of the lines. And let me tell you–I have minuscule child hands. This thing is fineee.
Now, I didn’t have any eyeshadow, mascara, primer, powder, concealer, or really anything on, so please excuse my shiny discolored skin. I did want to give as accurate a picture as possible, and I think you can reasonably perceive the darkness and shimmer. Keep in mind that I applied Retrograde over Artliner in Noir, hence it is probably looking even darker than it really is. However, it is easily as richly pigmented by itself (+1) and easy to apply (+1). One thing I did notice is the slightly long dry time (over a minute, -1), but it could be my bias due to the lightning-fast Artliner or just that I applied over another layer of liner. I also love that the purple sheen brings out the green in my hazel eyes and the blonde in my hair.
Finally, I used my magic Bi-Facil eye makeup remover to wipe it off, and although this is “waterproof” (which has never been a positive feature in my experience), it thankfully wiped off just as clean as any other liner or mascara (+1). Now, I can’t confirm whether it’s the skill of the liner or the awesomeness of the remover (likely the latter), but you can be assured that the combo will work.
Now for the exciting part! This liner does sell for $19 on UrbanDecay.com (and likewise in retailers like Sephora), but it is currently on sale for $10 (as is every other one of the 11 colors)! You can find the retailer page here, and if you order now, you will be mailed a coupon up to $5000!
So the final score? Size deception (-1) + finesse (+1) + color (+1) + pigmentation (+1) + application (+1) + dry time (-1) + easy clean (+1) + special price (+1) = a whopping +4. I will definitely be ordering a few more colors with my new 20% coupon, so look for an update soon!